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    Everyday comfort with natural lift and support

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    A naturally lifted shape – no wires, no discomfort

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    All-day support – without the backache

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    Complete comfort, all day long

    Because your bust deserves to feel beautifully supported...

    90%

    From the moment you put it on, your bust feels naturally lifted and beautifully supported.

    90%

    Thanks to support that distributes weight evenly – without squeezing or digging in – you’ll feel immediate relief in your back and shoulders.

    90%

    No more straps digging in. No more constant adjusting. Just all-day comfort you can forget about – because it simply works.

    Wear what you love – with nothing holding you back.

    No more setting aside outfits because your bra can’t keep up.

    With the FirmLift Bra, everything fits beautifully – from fitted tops to floaty dresses.

    You’re free to choose what you love to wear, with no compromise, no discomfort – just the simple joy of dressing for you.

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